Meet the man behind the mediocre website

I’m currently a creative/copywriter at Innocean Australia. I’m also:

  • A holder of a finance degree (recovering finance bro)

  • An AWARD School grad who went from writing to 4 tutors to 4 million Aussies on Macca’s direct response program while at Digitas ANZ

  • A lover of stories in any form (books, comics, film, customer journeys, yarns at the pub)

  • Passionate about creating work that people seek out and use

  • Really good at Mario Kart